Why There is a Cost to Enter the MCEI Marketing Awards
The small fee of $150 is to cover the administrative costs of writing the very valuable reports that all entrants receive at the completion of the Awards process. It is not often that business operators have the opportunity to have a constructive analysis and evaluation of their business by an external critique. Recipients can then use this report as part of their promotional data and to assist with their future planning.
Another well known Awards charges an admin fee of nearly double what MCEI is charging, but MCEI is always determined to offer its services as cost effectively as it can. There is no doubt that you receive great value for your small fee.
Trade Fairs and Expos Make a Persuasive Marketing Tool For Your Marketing Awards Entry
We often do things in business because they seem like a good idea and we do not actually think of them as marketing strategies. Remember, marketing is anything you do to let others know about your product or service. Therefore, any of these activities you undertake can be part of your MCEI Marketing Awards submission.
If you have exhibited at a trade fair or expo, you have some so because you want to promote and sell your product. Consider responding to some (or all) of the following in your entry:-
- Do you take part in these activities on a regular basis? (they may be large or small)
The Nomination Process for Entering a Marketing Award
Some wonder why they should take the time to nominate one of their associates for entering a marketing award. I wonder why every business operator does not make a real effort to do this! Nominating clients and customers to enter a marketing award is a great marketing strategy that provides a real win/win situation.
Your clients will be chuffed that you thought enough of them to nominate them for a marketing award. This is a marvellous way to build relationships.